Put yourself front of mind with a YouTube advertising campaign. YouTube ads are a cost-effective, measurable, highly targeted means of delivering video ads to the right customers at the right time. Using YouTube ads you can decide who sees your ads based on demographics, location, time interests and content type.
Our YouTube advertising strategy is 100% results-focused. We will work hard to ensure that any YouTube campaign is designed to deliver a tangible RoI in the form of leads and conversions.
YouTube ads are the short advertisements shown before, during or after the main video when we’re watching content on YouTube. There are several different types, each of which appear in slightly different places. They can be short and skippable, non-skippable, they can appear before the video or in the user’s video feed.
The most important factor in YouTube ads is relevance – ensuring that your ad is relevant to the viewer means they are much less likely to skip to the main content. Our punchy, instantly-appealing videos which keep users watching is the key. Our team will ensure the cinematography is excellent, the script is punchy and the messaging is on point to keep all eyes on you.
Want to start advertising on YouTube but not sure where to start? Our team can help. We can help you put together a comprehensive YouTube advertising strategy including Ad ideas, target demographics, key messages and more to help you stream your way to success.
Producing video content is easier than ever before but to ensure a real professional touch you need the help of a professional videographer. Lighting, angles, backgrounds, colours… there are many subtle factors that come together to create a compelling video and our team will ensure they are all present and correct.
Ready to film your ad but not sure what to say? We can help. We can analyse your competitors videos and ads to draft a script that is punchy, appealing and which sells your product to the right people.
If you already have video but need to take it to the next level, we can help. From applying branding, to clipping outtakes, to enhancing the lighting, our team can polish your videos to ensure they can take their place alongside the best YouTube has to offer.
Campaign planning
The first step is to create the brief. What do we want to say, who do we want to say it to and when do we want to say it? We’ll brainstorm ad ideas, messaging and build a profile of our key demographics.
Script creation
The next step is to create the scripts – what are we going to say? What is our key message or USP? Does it flow smoothly and keep the audience engaged? We’ll create scripts to make the next step a piece of cake…
Video production
Filming day! Once we have our plan and our scripts, well get together to film the ads. This is the exciting part of the process and can be nerve wracking! Our videographers will put you at ease, guide you on the best way to film and capture the best takes for posterity.
Campaign launch
Now we’re armed with our videos and our strategy, we’ll put the campaign live! We’ll upload, optimise and schedule your videos to reach the maximum audience.
Reporting
Now the campaign is running, we’ll begin reporting. We report not just on views and impressions, but on click throughs, leads and conversions giving you an understanding of your ROI.
